From special boxes for luxe baby outfits to the design of a special CD collection of world lullabies for the littlest citizens of the world, I designed bespoke packaging to underscore the understated luxury and uniqueness of the Tea Collection brand.
KEEPSAKE LAYETTE GIFT BOX
Design. A square, fabric-covered clamshell box with an embossed Tea logo on the cover was designed as an understated luxe presentation for Tea’s heirloom-quality baby sweater knits. The interior was lined with Tea’s iconic pattern and a label was affixed to the bottom of the box to show contents but could later be easily removed to reuse the box to store baby’s keepsakes.
BABY KNITS GIFT BOX
Design. This box was designed to sit next to the Keepsake Gift Box and present a more affordable option for gift givers. A paper-covered clamshell box was given more appeal by printing a subtle linen texture on the paper which didn’t detract from the patterns on display through its cut-out window. The interior was lined with Tea’s iconic pattern and a label was affixed to the bottom of the box to show contents.
WORLD LULLABIES CD
Design. Working in collaboration with a music partner, Tea compiled a sweet collection of world lullabies to help soothe little ones to sleep. I designed the package around gorgeous baby photos and cozy sleep shots. The trifold cover enclosed a booklet and the CD itself.
Design, writing, illustration. Working with the concept of furoshiki, the traditional Japanese wrapping cloth used to present gifts or just to carry items to and fro, I designed a generous sized cloth with an iconic Tea pattern, a base board with illustrations showing how to reuse the furoshiki and a simple gift tag to work with Tea’s available resources.